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July 7, 2001

New York appeals to web prodigy
13 years old

Sue Bailey
The Canadian Press

OTTAWA - The lure of larger markets could soon draw Canada's Internet prodigy to the United States.

Keith Peiris, 13, has made headlines and represented Canada internationally as president and CEO of the Web site company Cyberteks Design. But it will soon be time to move company headquarters out of his parents' London, Ont., basement -- and New York beckons, said Keith, who just finished Grade 7.

Cyberteks would maintain a Canadian presence and might choose Toronto headquarters, Keith added. He leaves today for China where he will represent Canada at a forum for young entrepreneurs.

Moving to New York City has great appeal, he said. "It would be a great opportunity for the business to expand. There's a lot larger market there than London and Toronto."

Keith, who expects to be a millionaire in about a year, began exploring the Internet at age three. By the age of six, neighbours were calling him to install Windows 95 on their hard drives.

At 11, he became president and chief executive officer of Cyberteks Design. He designs Web sites for companies that want an Internet presence. What distinguishes his pages from others is how creatively he uses a computer software program called Macromedia Flash that incorporates animated graphics with sound to produce lively pages that can be quickly downloaded for view.

Cyberteks has seven sales offices around the United States and will open a production office in the Chinese city of Zhangmutou, north of Hong Kong, in August.

"Until the last month or so we haven't had to solicit for any business," he said. "It's all come through media publications and awards, and clients have come to us."

He plays competitive hockey in the winter with the London Junior Knights and has splurged on high-end video games, $400 sunglasses and an $800 mobile phone.

He said the business is more fun than it is work.

"My goal is to continue with this venture regardless how much revenue we make out of it. My plan is to stay with this until I die."

This will not be the first time Keith has been to China. In February, he was a delegate on a trade mission to China with Jean Chrétien, the Prime Minister.



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