We set out as a Social Media Marketing Agency but found reaching out through influencer is what gets the maximum benefits. One simple things which covers the most of the marketing needs. So we put up a few more people on the team and set out to create the best Influencer Network. We now have 6000+ Influencers and bloggers in our network and we are still growing. The complete network is classified into various niches, it has been sorted into a spider web structure wherein a project can access influencers of a related niche.
Our research has resulted in a process which will give the best results for any specific niche. We also contact more influencers when we have run through our network.
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Heard about the boom that’s happening on Instagram influencer marketing? People all over the world are successfully earning their living by becoming mega instagram influencers.
You reckon why?
Well, the answer is, these social stars have replaced advertisement with collaborations and sponsorships. According to statistics, while, micro-influencers do collaborations in exchange for free products and services, big-time social influencers charge a huge amount of money for creating online business posts.
Therefore, the point is Instagram influencer marketing can fill your pockets handsomely. However, before revealing the easy steps for becoming an affluent Instagram influencer, let’s do a quick Q&A round.
FAQ’s About Instagram Influencer Marketing?
The following reasons cater to why Instagram influencer marketing is gaining popularity amongst businesses.
By the end of 2017, the influencer market over Instagram has reportedly generated 1 billion dollars. It is expected to rise consistently over the years.
Approx. 67% of online businesses take the aid of social influencers to market their products/Services.
Yes, small businesses can generate micro-influencers promoting their business. Moreover, proper marketing techniques can still cater to bringing in a healthy amount of customers even will micro social influencers.
Now, moving ahead with the discussion, let’s reveal the easy steps to avail for becoming a successful Instagram influencer.
7 Easy Steps to Becoming a Successful Social Influencer for Online Businesses!
Step 1 - Chose a niche you’re zealous about!
The first step of becoming a successful Instagram influencer is choosing a niche that you feel passionate towards. Remember social media is a place where faking it won’t get you far. Therefore, choose your field of work which you excel in.
For example- If you are passionate about working out, target fitness as your niche. Similarly, if you’re into lifestyle or fashion, choose fashion blogging or travel blogging.
Step 2 - An appealing clickable bio!
Your very next step is to work on your Instagram profile. Remember your followers only notice the first 3 grids in your feed and form an opinion. Henceforth, make sure you’re posts are innocuous yet are aesthetically appealing.
Moreover, mention your niche on your profile. For example - you must have heard of Alex Strohl, a travel blogger with more than1.9 million followers. Look at the way he posts and how he uses hash tags.
Therefore, make your own ideas and themes and incorporate them into your Insta bio.
Step 3 - Share stories and personalize
You can’t just pose and post pictures to be an Instagram influencer. Everyone posts pictures, therefore craft and screen your posts effectively. Be very real and post about things you feel passionate about. Share stories of day to day life and be classy & attractive.
Moreover, you want brands to connect with you and ear substantial money right?
So, mention your forte in your profile to make it visible in Insta search feed. For example - If you’re a food enthusiast, you can mention food blogging in your feed.
Step 4 - Wise use of filters and tools!
Now, an attractive feed is one which will get selected by potential brands for collaboration. To get selected by top-notch brands you need to have substantial followers. Therefore, the key to gather a huge following list is an appealing feed.
What you need to do is, use Instagram tools like VSCO or Lightroom for photo edits. Or take your picture in a well-lit environment in artistic poses. Moreover, keep a uniform tone, and use filters wisely, avoid over-editing.
Be as natural as you can. The point is your feed should project a story and a purpose, moreover, keep posting about positive things to attract potential followers.
Step 5 - Get a business account for influencer posts!
If you want to be recognized as a potential Instagram influencer by popular brands, the best step is to create a business account.
The primary benefit of owning a business account is you’ll get access to not only your follower demographic but you’ll have an insight on which posts got the most highlight. Thus, you’ll know which type of posts to make. Moreover, a business account will also help you formulate which time of the day you should post for more exposure
Step 6 - Engage your customers!
Here are lists of things you can do while you’re promoting a brand or company-
Step 7 - Contact relevant brands!
Once you have crossed the threshold of availing more than 1000 followers, start your outreach. One easy way to get noticed by potential businesses is to tag them on your photos.
Another option at hand is directly messaging brands that are relevant to your niche. You can talk about why they should let you feature their products or why using your profile to promote their brand can be beneficial to their business.
Now, being a noteworthy social influencer may not look exceptionally easy. However, it’s not impossible. With the clever strategic implementation of the above-mentioned pointers, you can expect to see fruitful results.
Just be positive and have patience. Most of all post consistently and be diligent in your efforts. Besides, keep a note of what trends are running popular amongst your audiences. Henceforth in order to make substantial money as an Insta influencer, grow your audience first.
Then watch how popular brands connect with you for collaborations and features. Happy Instagramming!